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What it is:
Age-defying mascara formula contains a revolutionary positively charged matrix that attracts to each individual lash to strengthen, thicken, volumize, and separate for all-day performance
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What it does:
• Lash-loving mascara formula helps fight premature lash fallout for the appearance of thicker, longer-looking lashes • Delivers lash-conditioning ingredients to add shine and nourish, helping lashes maintain lift and curl and appear more flexible • 98% instantly amplified lashes* • 93% said lashes retained their curl well* • 90% experienced no flaking* - • 93% experienced no smudging* - • 100% said the mascara was easy to remove* *Based on an in-house perception study
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What it is:
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AQUA/WATER/EAU, SYNTHETIC BEESWAX, COPERNICIA CERIFERA (CARNAUBA) WAX, DIMETHICONE, PVP, STEARIC ACID, NYLON-12, CETEARYL ALCOHOL, SORBITAN ISOSTEARATE, POLYSORBATE 60, GLYCERIN, OLEIC ACID, POLYBUTENE, MAGNESIUM ALUMINUM SILICATE, CELLULOSE GUM, PANTHENOL, POLYQUATERNIUM-10, PHENOXYETHANOL, ETHYLHEXYLGLYCERIN, TRIETHOXYCAPRYLYLSILANE, POTASSIUM HYDROXIDE, TOCOPHEROL, BLACK IRON OXIDE (CI 77499).
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Begin by placing the mascara wand at the base of lashes, then hold for a few seconds to set. Wiggle the wand in a back-and-forth motion and repeat to build. Use the wand vertically to apply to the lower lash line.
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